Michele Norris is a graduate of Texas State University with a degree in marketing and serves as Assistant Vice President of Contact Insights and Usability at USAA. Michele’s professional experience ranges from qualitative research and user-centered design to strategy development and risk mitigation. She is passionate about her work and leading/developing teams to achieve that mission. Michele and her husband Morgan live in San Antonio. They both grew up in the Lake McQueeney/Seguin area and have been married 25 years. They have two sons, Cole and Mason. They enjoy spending family weekends on Lake McQueeney.